Food Copywriting


This small brochure for European Premier Foods targeted the Nigerian market, where salmon is a highly desirable dish. The copy targeted supermarkets and restaurant owners. The language conveys a sense of luxury without being overly sophisticated.  

Seafood Copywriting


Next time you visit your local chippy, ask them who supplies their fresh fish. It's probably the Unique Seafood Company, a Scandinavian firm that also supplies major supermarkets. This brochure supports their 'Unique Service, Unique Control' slogan.