{"id":9,"date":"2016-01-27T09:41:38","date_gmt":"2016-01-27T09:41:38","guid":{"rendered":"http:\/\/avadafreelance.wpengine.com\/?page_id=9"},"modified":"2019-09-19T16:15:14","modified_gmt":"2019-09-19T16:15:14","slug":"portfolio-html","status":"publish","type":"page","link":"https:\/\/www.writefit.co.uk\/portfolio-html\/","title":{"rendered":"Portfolio"},"content":{"rendered":"<div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 hundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-background-position:left top;--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-top:0px;--awb-padding-right:0px;--awb-padding-bottom:0px;--awb-padding-left:0px;--awb-margin-bottom:-81px;--awb-border-sizes-top:0px;--awb-border-sizes-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-first\" style=\"--awb-bg-size:cover;width:16.666666666667%;width:calc(16.666666666667% - ( ( 4% + 4% ) * 0.16666666666667 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_2_3 2_3 fusion-two-third\" style=\"--awb-bg-size:cover;width:66.666666666667%;width:calc(66.666666666667% - ( ( 4% + 4% ) * 0.66666666666667 ) );margin-right: 4%;\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:20px;margin-bottom:20px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-text fusion-title-size-one\"><h1 class=\"fusion-title-heading title-heading-left fusion-responsive-typography-calculated\" style=\"margin:0;--fontSize:55;line-height:1.2;\"><h2>Work<\/h2><\/h1><\/div><div class=\"fusion-text fusion-text-1\"><p>Welcome to my online portfolio. Click on project and it will open in a new window for close inspection.<\/p>\n<\/div><div class=\"fusion-sep-clear\"><\/div><div class=\"fusion-separator fusion-full-width-sep\" style=\"margin-left: auto;margin-right: auto;margin-top:10px;margin-bottom:10px;width:100%;\"><\/div><div class=\"fusion-sep-clear\"><\/div><style type=\"text\/css\">.fusion-portfolio-wrapper#fusion-portfolio-1 .fusion-portfolio-content{ padding: 25px 25px 25px 25px; text-align: left; }<\/style><div class=\"fusion-recent-works fusion-portfolio-element fusion-portfolio fusion-portfolio-1 fusion-portfolio-grid fusion-portfolio-paging-infinite fusion-portfolio-three fusion-portfolio-boxed fusion-portfolio-text fusion-portfolio-rollover fusion-animated\" data-id=\"-rw-1\" data-columns=\"three\" data-animationType=\"bounceInLeft\" data-animationDuration=\"0.3\" data-animationOffset=\"top-into-view\"><div><ul class=\"fusion-filters\" role=\"menu\" aria-label=\"Portfolio Filters\"><li role=\"presentation\" class=\"fusion-filter fusion-filter-all fusion-active\"><a href=\"#\" data-filter=\"*\" role=\"menuitem\">All<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".advertising-copywriting\" role=\"menuitem\">Advertising<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".brochures\" role=\"menuitem\">Brochures<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".promo-articles\" role=\"menuitem\">Content Writing<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".direct-marketing\" role=\"menuitem\">Direct Marketing<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".white-papers\" role=\"menuitem\">Reports &amp; White Papers<\/a><\/li><li role=\"presentation\" class=\"fusion-filter fusion-hidden\"><a href=\"#\" data-filter=\".websites\" role=\"menuitem\">Websites<\/a><\/li><\/ul><\/div><style type=\"text\/css\">.fusion-portfolio-1 .fusion-portfolio-wrapper .fusion-col-spacing{padding:50px;}<\/style><div class=\"fusion-portfolio-wrapper\" id=\"fusion-portfolio-1\" data-picturesize=\"auto\" data-pages=\"2\" style=\"margin:-50px;\"><article id=\"portfolio-1-post-7475\" class=\"fusion-portfolio-post advertising-copywriting fusion-col-spacing post-7475\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2023-04-10T17:33:56+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"574\" height=\"796\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2023\/04\/QuoteUsOnThat.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2023\/04\/QuoteUsOnThat-200x277.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2023\/04\/QuoteUsOnThat-400x555.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2023\/04\/QuoteUsOnThat.jpg 574w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/linkedin-advert-for-insurance-brokers\/\" target=\"_blank\">\n\t\t\t\t\t\tLinkedIn Advert For Insurance Brokers\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/linkedin-advert-for-insurance-brokers\/\" target=\"_blank\" aria-label=\"LinkedIn Advert For Insurance Brokers\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/linkedin-advert-for-insurance-brokers\/\" target=\"_blank\" rel=\"noopener noreferrer\">LinkedIn Advert For Insurance Brokers<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/advertising-copywriting\/\" rel=\"tag\">Advertising<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This ad headline for Lloyd's insurer MS Amlin generated awareness for their new e-trading platform, which dramatically reduces the time it takes for brokers to obtain quotes for their customers. The headline conveys how fantastic<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7445\" class=\"fusion-portfolio-post advertising-copywriting fusion-col-spacing post-7445\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-03T11:39:37+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"301\" height=\"601\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/EasyMoneyBannerAd.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/EasyMoneyBannerAd-200x399.png 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/EasyMoneyBannerAd.png 301w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-banner-ad\/\" target=\"_blank\">\n\t\t\t\t\t\tB2B Banner Ad\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-banner-ad\/\" target=\"_blank\" aria-label=\"B2B Banner Ad\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-banner-ad\/\" target=\"_blank\" rel=\"noopener noreferrer\">B2B Banner Ad<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/advertising-copywriting\/\" rel=\"tag\">Advertising<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>A simple banner ad promoting Just Move In's core Home Setup Service to estate and letting agents and other property professionals. The service helps their customers to move home seamlessly whilst simultaneously offering agents the<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7434\" class=\"fusion-portfolio-post advertising-copywriting fusion-col-spacing post-7434\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-02T15:33:26+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"551\" height=\"317\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/MuskDo-e1669994747129.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/MuskDo-e1669994747129-200x115.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/MuskDo-e1669994747129-400x230.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/MuskDo-e1669994747129.jpg 551w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/insurance-advertising\/\" target=\"_blank\">\n\t\t\t\t\t\tInsurance Advertising\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/insurance-advertising\/\" target=\"_blank\" aria-label=\"Insurance Advertising\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/insurance-advertising\/\" target=\"_blank\" rel=\"noopener noreferrer\">Insurance Advertising<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/advertising-copywriting\/\" rel=\"tag\">Advertising<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>These two headlines for MS Amlin, the Lloyd's insurance giant, were used on the company's LinkedIn page. The brief was to come up with something memorable (and a little humorous, if possible) to advertise a<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7425\" class=\"fusion-portfolio-post promo-articles fusion-col-spacing post-7425\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-02T15:40:19+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"2001\" height=\"7896\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/HalloweenBlog-pdf.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/property-content-writing\/\" target=\"_blank\">\n\t\t\t\t\t\tB2B Property Content Writing\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/property-content-writing\/\" target=\"_blank\" aria-label=\"B2B Property Content Writing\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/property-content-writing\/\" target=\"_blank\" rel=\"noopener noreferrer\">B2B Property Content Writing<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/promo-articles\/\" rel=\"tag\">Content Writing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This blog post was written for estate agents and other property professionals. The 'top ten horrors' numbered approach (a classic strategy) was used to increase shares and boost SEO.<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7421\" class=\"fusion-portfolio-post promo-articles fusion-col-spacing post-7421\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-02T15:42:54+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"2001\" height=\"6580\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/OfficeInBoxBlog-pdf.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/technology-content-writing\/\" target=\"_blank\">\n\t\t\t\t\t\tB2B Technology Content Writing\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/technology-content-writing\/\" target=\"_blank\" aria-label=\"B2B Technology Content Writing\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/technology-content-writing\/\" target=\"_blank\" rel=\"noopener noreferrer\">B2B Technology Content Writing<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/promo-articles\/\" rel=\"tag\">Content Writing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This is one of a number of blogs I composed for Everyday Communications, a telecoms company in London. The tone is clear and informative.<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7248\" class=\"fusion-portfolio-post websites fusion-col-spacing post-7248\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-03T11:41:15+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"868\" height=\"1002\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2020\/05\/AH-Home-scaled-e1590675896783.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2020\/05\/AH-Home-scaled-e1590675896783-200x231.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2020\/05\/AH-Home-scaled-e1590675896783-400x462.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2020\/05\/AH-Home-scaled-e1590675896783-600x693.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2020\/05\/AH-Home-scaled-e1590675896783-800x924.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2020\/05\/AH-Home-scaled-e1590675896783.jpg 868w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/accountant-copywriting\/\" target=\"_blank\">\n\t\t\t\t\t\tAccountant Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/accountant-copywriting\/\" target=\"_blank\" aria-label=\"Accountant Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/accountant-copywriting\/\" target=\"_blank\" rel=\"noopener noreferrer\">Accountant Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/websites\/\" rel=\"tag\">Websites<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>Auker Hutton's new website was deliberately copy-led with a strong emphasis on case studies. The tone is professional and personable to convey the company's strategic yet friendly approach. The concept was developed alongside James Montgomery<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7448\" class=\"fusion-portfolio-post advertising-copywriting fusion-col-spacing post-7448\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-03T11:36:08+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1234\" height=\"1521\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/MangroveAd-pdf.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-press-ad\/\" target=\"_blank\">\n\t\t\t\t\t\tSustainability Press Ad\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-press-ad\/\" target=\"_blank\" aria-label=\"Sustainability Press Ad\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-press-ad\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sustainability Press Ad<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/advertising-copywriting\/\" rel=\"tag\">Advertising<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This press ad for Just Move In promoted the company's eco-credentials whilst building their brand. As a responsible B Corp, the company plants a mangrove tree for every new customer.<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7439\" class=\"fusion-portfolio-post direct-marketing fusion-col-spacing post-7439\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-03T11:39:10+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1106\" height=\"5938\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/12\/GreatReviewsEmailCropped-pdf.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-property-email\/\" target=\"_blank\">\n\t\t\t\t\t\tB2B Email\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-property-email\/\" target=\"_blank\" aria-label=\"B2B Email\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-property-email\/\" target=\"_blank\" rel=\"noopener noreferrer\">B2B Email<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/direct-marketing\/\" rel=\"tag\">Direct Marketing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This email for Just Move In promoted their core Home Setup Service to letting agents and other property professionals. It was distributed via The Negotiator mailing list.<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7410\" class=\"fusion-portfolio-post promo-articles fusion-col-spacing post-7410\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-02T15:13:09+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"2001\" height=\"6253\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/10\/UpbeatBulletin2-pdf.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-copywriting\/\" target=\"_blank\">\n\t\t\t\t\t\tSustainability Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-copywriting\/\" target=\"_blank\" aria-label=\"Sustainability Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-copywriting\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sustainability Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/promo-articles\/\" rel=\"tag\">Content Writing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>I write regular 'Upbeat Bulletins' for Just Move In, which discuss positive environmental news. The blogs are written in the company's playful and conversational tone of voice. The primary goal of these particular blogs is<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7405\" class=\"fusion-portfolio-post promo-articles fusion-col-spacing post-7405\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-09-16T11:25:32+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"2561\" height=\"6383\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/ModularHomesBlogScreenshot-pdf.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-blogging\/\" target=\"_blank\">\n\t\t\t\t\t\tSustainability Blog Writing\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-blogging\/\" target=\"_blank\" aria-label=\"Sustainability Blog Writing\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-blogging\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sustainability Blog Writing<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/promo-articles\/\" rel=\"tag\">Content Writing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>Another blog written for Just Move In, this time discussing eco-friendly modular homes. I have worked for Just Move In as de facto Head of Copy (on a freelancer retainer) for two years.<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7396\" class=\"fusion-portfolio-post websites fusion-col-spacing post-7396\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-09-16T10:52:07+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"794\" height=\"2560\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/Home-scaled.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/Home-200x645.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/Home-400x1289.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/Home-600x1934.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/Home-scaled.jpg 794w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/Home-800x2579.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2022\/09\/Home-1200x3868.jpg 1200w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/compliance-copywriting\/\" target=\"_blank\">\n\t\t\t\t\t\tCompliance Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/compliance-copywriting\/\" target=\"_blank\" aria-label=\"Compliance Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/compliance-copywriting\/\" target=\"_blank\" rel=\"noopener noreferrer\">Compliance Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/websites\/\" rel=\"tag\">Websites<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This project involved the complete rebrand of a local electrical compliance company that looks after high profile buildings in London including Buckingham Palace, The Shard, The Bank of England, and West Ham's London Stadium. I<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7316\" class=\"fusion-portfolio-post white-papers fusion-col-spacing post-7316\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2021-09-03T10:07:34+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1654\" height=\"2339\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/09\/JMI_Sustainability_Report_2_07-1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/09\/JMI_Sustainability_Report_2_07-1-200x283.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/09\/JMI_Sustainability_Report_2_07-1-400x566.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/09\/JMI_Sustainability_Report_2_07-1-600x848.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/09\/JMI_Sustainability_Report_2_07-1-800x1131.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/09\/JMI_Sustainability_Report_2_07-1-1200x1697.jpg 1200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/09\/JMI_Sustainability_Report_2_07-1.jpg 1654w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/property-sustainability-report\/\" target=\"_blank\">\n\t\t\t\t\t\tSustainability Report Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/property-sustainability-report\/\" target=\"_blank\" aria-label=\"Sustainability Report Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/property-sustainability-report\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sustainability Report Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/white-papers\/\" rel=\"tag\">Reports &amp; White Papers<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>Getting Our House In Order looks at the state of sustainability within the property sector. It was commissioned by Home Move Specialists Just Move In. This substantial piece of work was based on the results<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7270\" class=\"fusion-portfolio-post white-papers fusion-col-spacing post-7270\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2021-09-03T10:04:57+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1654\" height=\"2339\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/03\/SOS-1_Page_01.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/03\/SOS-1_Page_01-200x283.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/03\/SOS-1_Page_01-400x566.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/03\/SOS-1_Page_01-600x848.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/03\/SOS-1_Page_01-800x1131.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/03\/SOS-1_Page_01-1200x1697.jpg 1200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2021\/03\/SOS-1_Page_01.jpg 1654w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-guide\/\" target=\"_blank\">\n\t\t\t\t\t\tSustainability Guide Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-guide\/\" target=\"_blank\" aria-label=\"Sustainability Guide Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/sustainability-guide\/\" target=\"_blank\" rel=\"noopener noreferrer\">Sustainability Guide Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/white-papers\/\" rel=\"tag\">Reports &amp; White Papers<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>Just Move In are property experts and providers of the UK's top-rated Home Setup service. They're also a proud B Corp with exceptional sustainability credentials. This report encourages property professionals to jump on the sustainability<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-4352\" class=\"fusion-portfolio-post direct-marketing fusion-col-spacing post-4352\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-07T18:03:15+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1104\" height=\"2431\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2013\/09\/Black-Cat-1-001.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2013\/09\/Black-Cat-1-001-200x440.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2013\/09\/Black-Cat-1-001-400x881.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2013\/09\/Black-Cat-1-001-600x1321.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2013\/09\/Black-Cat-1-001-800x1762.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2013\/09\/Black-Cat-1-001.jpg 1104w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-copywriter\/\" target=\"_blank\">\n\t\t\t\t\t\tDM Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-copywriter\/\" target=\"_blank\" aria-label=\"DM Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/b2b-copywriter\/\" target=\"_blank\" rel=\"noopener noreferrer\">DM Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/direct-marketing\/\" rel=\"tag\">Direct Marketing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This DM copywriting project for my old employers Black Cat positioned the company as 'a different animal'. The brief was to demonstrate the agency's creative credentials &amp; its strong performance in Marketing Week league tables.<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-7084\" class=\"fusion-portfolio-post brochures fusion-col-spacing post-7084\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2022-12-02T14:50:21+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1049\" height=\"1489\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/09\/Landlords-Guide-JPeg_Page_1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/09\/Landlords-Guide-JPeg_Page_1-200x284.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/09\/Landlords-Guide-JPeg_Page_1-400x568.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/09\/Landlords-Guide-JPeg_Page_1-600x852.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/09\/Landlords-Guide-JPeg_Page_1-800x1136.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/09\/Landlords-Guide-JPeg_Page_1.jpg 1049w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/estate-agent-copywriting\/\" target=\"_blank\">\n\t\t\t\t\t\tEstate Agent Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/estate-agent-copywriting\/\" target=\"_blank\" aria-label=\"Estate Agent Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/estate-agent-copywriting\/\" target=\"_blank\" rel=\"noopener noreferrer\">Estate Agent Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/brochures\/\" rel=\"tag\">Brochures<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This brochure for Huddersfield Sales and Lettings conveys the benefits of being a landlord. The copywriting explains a landlord's responsibilities and offers some helpful advice. The tone of voice I developed for this client is<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-6964\" class=\"fusion-portfolio-post direct-marketing fusion-col-spacing post-6964\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2019-09-23T15:17:46+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"3683\" height=\"2656\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/02\/Kings-Hill-Mailer-6-2_Page_1.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/02\/Kings-Hill-Mailer-6-2_Page_1-200x144.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/02\/Kings-Hill-Mailer-6-2_Page_1-400x288.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/02\/Kings-Hill-Mailer-6-2_Page_1-600x433.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/02\/Kings-Hill-Mailer-6-2_Page_1-800x577.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/02\/Kings-Hill-Mailer-6-2_Page_1-1200x865.jpg 1200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2019\/02\/Kings-Hill-Mailer-6-2_Page_1.jpg 3683w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/law-direct-mail\/\" target=\"_blank\">\n\t\t\t\t\t\tLaw Direct Mail Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/law-direct-mail\/\" target=\"_blank\" aria-label=\"Law Direct Mail Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/law-direct-mail\/\" target=\"_blank\" rel=\"noopener noreferrer\">Law Direct Mail Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/direct-marketing\/\" rel=\"tag\">Direct Marketing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This direct mail campaign for Cripps, a leading law firm in Kent and London, was sent to local businesses near their new Kings Hill office. The copywriting aimed to increase local awareness of the firm<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-6742\" class=\"fusion-portfolio-post white-papers fusion-col-spacing post-6742\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2021-09-03T10:06:48+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"2214\" height=\"1153\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/White-Paper-SpeakIntelligence-JPG_Page_01.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/White-Paper-SpeakIntelligence-JPG_Page_01-200x104.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/White-Paper-SpeakIntelligence-JPG_Page_01-400x208.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/White-Paper-SpeakIntelligence-JPG_Page_01-600x312.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/White-Paper-SpeakIntelligence-JPG_Page_01-800x417.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/White-Paper-SpeakIntelligence-JPG_Page_01-1200x625.jpg 1200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/White-Paper-SpeakIntelligence-JPG_Page_01.jpg 2214w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/white-paper-copywriting\/\" target=\"_blank\">\n\t\t\t\t\t\tTechnology White Paper Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/white-paper-copywriting\/\" target=\"_blank\" aria-label=\"Technology White Paper Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/white-paper-copywriting\/\" target=\"_blank\" rel=\"noopener noreferrer\">Technology White Paper Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/white-papers\/\" rel=\"tag\">Reports &amp; White Papers<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>SpeakIntelligence are a Dutch company revolutionising the telecoms industry via new automated services. I've written a number of blog articles for the company plus the white paper featured here working alongside the Radial Path inbound<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-6737\" class=\"fusion-portfolio-post promo-articles fusion-col-spacing post-6737\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2019-09-23T16:45:25+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1474\" height=\"2899\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/FireShot-Capture-069-Never-Write-Off-P_-http___menziesresponse.co_.uk_news_never-write-off-print_.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/FireShot-Capture-069-Never-Write-Off-P_-http___menziesresponse.co_.uk_news_never-write-off-print_-200x393.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/FireShot-Capture-069-Never-Write-Off-P_-http___menziesresponse.co_.uk_news_never-write-off-print_-400x787.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/FireShot-Capture-069-Never-Write-Off-P_-http___menziesresponse.co_.uk_news_never-write-off-print_-600x1180.jpg 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/FireShot-Capture-069-Never-Write-Off-P_-http___menziesresponse.co_.uk_news_never-write-off-print_-800x1573.jpg 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/FireShot-Capture-069-Never-Write-Off-P_-http___menziesresponse.co_.uk_news_never-write-off-print_-1200x2360.jpg 1200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/11\/FireShot-Capture-069-Never-Write-Off-P_-http___menziesresponse.co_.uk_news_never-write-off-print_.jpg 1474w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/fulfilment-blog-writing\/\" target=\"_blank\">\n\t\t\t\t\t\tFulfilment Blog Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/fulfilment-blog-writing\/\" target=\"_blank\" aria-label=\"Fulfilment Blog Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/fulfilment-blog-writing\/\" target=\"_blank\" rel=\"noopener noreferrer\">Fulfilment Blog Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/promo-articles\/\" rel=\"tag\">Content Writing<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>Menzies Response are a leading full service logistics company based in Ashford. I've written a number of blog articles for their company website which they use to promote their brand on social media. I've included<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-6129\" class=\"fusion-portfolio-post websites fusion-col-spacing post-6129\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2019-09-23T17:05:03+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"1516\" height=\"922\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/02\/Home-1-e1519668568572.png\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/02\/Home-1-e1519668568572-200x122.png 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/02\/Home-1-e1519668568572-400x243.png 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/02\/Home-1-e1519668568572-600x365.png 600w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/02\/Home-1-e1519668568572-800x487.png 800w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/02\/Home-1-e1519668568572-1200x730.png 1200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/02\/Home-1-e1519668568572.png 1516w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/architecture-interior-design\/\" target=\"_blank\">\n\t\t\t\t\t\tInterior Design &#038; Architecture Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/architecture-interior-design\/\" target=\"_blank\" aria-label=\"Interior Design &#038; Architecture Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/architecture-interior-design\/\" target=\"_blank\" rel=\"noopener noreferrer\">Interior Design &#038; Architecture Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/websites\/\" rel=\"tag\">Websites<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This copywriting project helped to rebrand Micasa, an award winning architecture and interior design company in North London. The tone is personal and designed to fuel readers' imaginations. The visual branding and website were developed<\/p><\/div><\/div><\/div><\/article><article id=\"portfolio-1-post-5998\" class=\"fusion-portfolio-post advertising-copywriting fusion-col-spacing post-5998\"><div class=\"fusion-portfolio-content-wrapper\" style=\"border:none;background-color:rgba(255,255,255,0);\"><span class=\"vcard rich-snippet-hidden\"><span class=\"fn\"><a href=\"https:\/\/www.writefit.co.uk\/author\/james-morgan\/\" title=\"Posts by James Morgan\" rel=\"author\">James Morgan<\/a><\/span><\/span><span class=\"updated rich-snippet-hidden\">2019-09-23T17:08:54+00:00<\/span><div  class=\"fusion-image-wrapper\" aria-haspopup=\"true\">\n\t\t\t\t<img decoding=\"async\" width=\"596\" height=\"842\" src=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2017\/04\/Legal-Corporate-Award-Ad.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2017\/04\/Legal-Corporate-Award-Ad-200x283.jpg 200w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2017\/04\/Legal-Corporate-Award-Ad-400x565.jpg 400w, https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2017\/04\/Legal-Corporate-Award-Ad.jpg 596w\" sizes=\"(min-width: 2200px) 100vw, (min-width: 824px) 323px, (min-width: 732px) 485px, (min-width: 640px) 732px, \" \/><div class=\"fusion-rollover\">\n\t<div class=\"fusion-rollover-content\">\n\n\t\t\t\t\n\t\t\n\t\t\t\t\t\t\t\t\t\t\t\t<h4 class=\"fusion-rollover-title\">\n\t\t\t\t\t<a class=\"fusion-rollover-title-link\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/law-awards-copywriting\/\" target=\"_blank\">\n\t\t\t\t\t\tLaw Copywriting\t\t\t\t\t<\/a>\n\t\t\t\t<\/h4>\n\t\t\t\n\t\t\t\t\t\t\t\t\n\t\t\n\t\t\t\t\t\t<a class=\"fusion-link-wrapper\" href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/law-awards-copywriting\/\" target=\"_blank\" aria-label=\"Law Copywriting\"><\/a>\n\t<\/div>\n<\/div>\n<\/div>\n<div class=\"fusion-portfolio-content\" style=\"background-color:rgba(255,255,255,0);\"><h2 class=\"entry-title fusion-post-title\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio-items\/law-awards-copywriting\/\" target=\"_blank\" rel=\"noopener noreferrer\">Law Copywriting<\/a><\/h2><div class=\"fusion-portfolio-meta\"><a href=\"https:\/\/www.writefit.co.uk\/portfolio_category\/advertising-copywriting\/\" rel=\"tag\">Advertising<\/a><\/div><div class=\"fusion-content-sep sep-none\" style=\"border-color:#ffffff;\"><\/div><div class=\"fusion-post-content\"><p>This simple but effective press ad for Cripps Law emphasised the firm's award-winning approach: listening to customers' individual needs and then adapting their services accordingly. I have a wealth of law copywriting experience having written<\/p><\/div><\/div><\/div><\/article><\/div><div class=\"fusion-infinite-scroll-trigger\"><\/div><div class=\"pagination infinite-scroll clearfix\" style=\"display:none;\"><span class=\"current\">1<\/span><a href=\"https:\/\/www.writefit.co.uk\/wp-json\/wp\/v2\/pages\/9\/page\/2\/\" class=\"inactive\">2<\/a><a class=\"pagination-next\" rel=\"next\" href=\"https:\/\/www.writefit.co.uk\/wp-json\/wp\/v2\/pages\/9\/page\/2\/\"><span class=\"page-text\">Next<\/span><span class=\"page-next\"><\/span><\/a><\/div><div class=\"fusion-clearfix\"><\/div><\/div><div class=\"fusion-clearfix\"><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_6 1_6 fusion-one-sixth fusion-column-last\" style=\"--awb-bg-size:cover;width:16.666666666667%;width:calc(16.666666666667% - ( ( 4% + 4% ) * 0.16666666666667 ) );\"><div class=\"fusion-column-wrapper fusion-flex-column-wrapper-legacy\"><div class=\"fusion-clearfix\"><\/div><\/div><\/div><\/div><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"100-width.php","meta":{"jetpack_post_was_ever_published":false,"footnotes":""},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Portfolio - James Morgan, UK Freelance Copywriter &amp; Content Writer, Kent<\/title>\n<meta name=\"description\" content=\"Experienced freelance copywriter for big brands and SMEs. Sharp, professional copy for websites, SEO, blogs, brochures, letters, emails, and more.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.writefit.co.uk\/portfolio-html\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Portfolio - James Morgan, UK Freelance Copywriter &amp; Content Writer, Kent\" \/>\n<meta property=\"og:description\" content=\"Experienced freelance copywriter for big brands and SMEs. Sharp, professional copy for websites, SEO, blogs, brochures, letters, emails, and more.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.writefit.co.uk\/portfolio-html\/\" \/>\n<meta property=\"og:site_name\" content=\"James Morgan, UK Freelance Copywriter &amp; Content Writer, Kent\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/writefit\/\" \/>\n<meta property=\"article:modified_time\" content=\"2019-09-19T16:15:14+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.writefit.co.uk\/wp-content\/uploads\/2018\/06\/Write-fit-tall-small-transparent.png\" \/>\n\t<meta property=\"og:image:width\" content=\"357\" \/>\n\t<meta property=\"og:image:height\" content=\"297\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:site\" content=\"@writefitcopy\" \/>\n<meta name=\"twitter:label1\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data1\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.writefit.co.uk\/portfolio-html\/\",\"url\":\"https:\/\/www.writefit.co.uk\/portfolio-html\/\",\"name\":\"Portfolio - James Morgan, UK Freelance Copywriter &amp; Content Writer, Kent\",\"isPartOf\":{\"@id\":\"https:\/\/www.writefit.co.uk\/#website\"},\"datePublished\":\"2016-01-27T09:41:38+00:00\",\"dateModified\":\"2019-09-19T16:15:14+00:00\",\"description\":\"Experienced freelance copywriter for big brands and SMEs. 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