This brochure for Huddersfield Sales and Lettings conveys the benefits of being a landlord. The copywriting explains a landlord’s responsibilities and offers some helpful advice. The tone of voice I developed for this client is warm, simple, and personable. It positions the estate agent as friendly local experts who do more to help than national high street chains.
I also wrote Huddersfield Lettings’ website and composed a sales letter to drum up new business.